← Phoenix Academy

Social Media Management · Expert

Paid Ads, Analytics & AI Tools

Syllabus

  • Meta Ads Manager campaigns
  • Analytics, KPIs and ROI
  • Crisis and reputation management
  • Generative AI tools for media

Video lessons

Lesson 1 is a free sample. Watch every lesson to at least 90% to unlock the exam. The remaining lessons open after payment or an exam code.

Meta Ads Manager Masterclass: CAPI & Scaling

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Videos are free public lessons on YouTube, chosen to match this syllabus.

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Free sample questions

1. Engagement rate measures…
2. ROI stands for…
3. In a PR crisis, brands should respond…

Certification exam

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